“When Matt Sconce got married and returned to his tiny town of Oakhurst, Calif., he was dismayed to see that the one local movie theater was about to close. Unlimited Movie Watching! Instead of buying a ticket today, you can sign up to be a Movie Hero, and watch ANY OR EVERY movie that comes to the theater, as many times as you want to.”įorbes wrote an article at the time about how this new model could save small-town movie theaters. “The theater was going to close but we have new owners who brought something pretty amazing to the Metro 4. They described the unique program in an online post to fans.
Related Story: Fresno Awards 0% Loans to 116 Small Businesses Impacted by COVID The theater was set to close in early 2019, the new owners came with a plan in June to save the cinema with a program they dubbed “Netflix for theatrical new movies.” The center, which is operated by the Santa Rosa Rancheria and is next door to Tachi Palace Hotel and Casino, includes eight theaters, 1,100 luxury seats, and state-of-the-art projectors and sound systems. “The casino,” though not identified in the Facebook post, likely is the Coyote Entertainment Center, which opened in late 2018. The post goes on to say, “We love our Metro 4 family, and though this is the end of our story at the Metro 4, we hope that it will reopen in the future with new ownership to provide movies to the amazing community for years to come.” Coyote Entertainment Center “With the opening of the Casino and the Covid-19 lockdown, we are no longer able to keep the theater open.” “We are sad to announce that, as of today, Movie Heroes will no longer be operating the Metro 4 Cinemas in Hanford and the doors will be closing.” In a Facebook post, the owners placed blame on the COVID-19 pandemic and the opening of a casino.
Metro 4 Cinemas closed for good on Friday.
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